Persuasion and Social Influence

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» Affective and Cognitive Components of Racial Attitudes - Masters thesis by David Baggenstos, investigating the dissassociation between implicit and explicit racial attitudes by using direct and indirect attitude measures.
» Attitudes, Persuasion, and Social Influence - A selection of categorised links.
» Cognitive Dissonance - Lengthy essay assessing Leon Festinger's theory of cognitive dissonance. Covers criticisms and paradigms used to study the theory, and practical applications of the arousal caused by dissonance.
» Groups - Hypertext teaching model covering attitudes, social influence, and group dynamics.
» Primer of Practical Persuasion and Influence - Online coursebook by Steven Booth-Butterfield, for his course in Persuasion Theory and Research at West Virginia University.
» Social Influence Theories - Lecture notes covering cognitive dissonance theory, social influence, social judgment, the elaboration likelihood model, and the theory of reasoned action. No onward links.
» Working Psychology: Introduction to Influence - Overview of the science of persuasion, compliance, marketing, propaganda, and "brainwashing" from a psychological perspective, together with a discussion of ethics surrounding these issues.